
Ambassador
Focused on capturing the raw, unscripted moments of urban life, our ambassador elevates street photography with an artistic approach. Each image is a story, presented in the highest quality to preserve the beauty of fleeting, everyday experiences.

Carlos Rivera
Chicago, USA
Chicago-based photographer and artist, originally from Mexico City, with over 15 years of experience. His work focuses on street and portrait photography, capturing the raw, unscripted emotions of urban life.
His photography is deeply rooted in themes of symmetry, pattern, rhythm, and emotion, often expressed through black and white compositions or intentional use of color.
Carlos’s belief in the tactile nature of print, art that should be seen, held, and experienced, aligns closely with Lux Photo Lab’s mission and brand values.
My Story
Originally from Mexico City, I’ve lived in Madrid, Spain, and Playa del Carmen, Mexico, before settling in Chicago. These experiences shaped my artistic approach, enriching my understanding of diverse cultures. With over 15 years in photography, my background in Architecture and Marketing initially led me to document over 1,300 locations across six countries. However, I’ve since gravitated toward the personal and expressive, embracing street photography to capture the raw, unscripted emotions of daily life.
In 2022, I participated in the “Camino a Babel” exhibition in Mexico City, inspired by the Tower of Babel. Since then, my work has been featured in local Chicago cafes and galleries, connecting me directly with the community. Influenced by legends like Fan Ho, Henri Cartier-Bresson, and Alan Schaller, I blend classic techniques with modern storytelling, capturing fleeting moments in pursuit of perfection.
I believe photography should exist beyond the screen—as tangible prints that convey emotion and connection. Through my art, I strive to share a piece of my obsession and perspective, offering work that is truly "100% Human Made."
Q & A with Carlos
Tell us about your artistic journey. How did photography/art become part of your life
Photography has been part of my life since I was a kid.
At first, it came through an uncle and some friends who loved photography and taught me how to develop film. Looking back, it’s funny how photography was always there—quietly present, something I enjoyed but never really imagined I could do seriously. When I was 20, I bought my first camera. But if I was going to take photos, I wanted to do it the right way. So, I got a fully manual film SLR. (I’ve always been like that—if I like something, I need to understand it completely.) That’s when photography started to play a bigger role in my life, though I still didn’t see it as a career. A few years later, I bought my first digital DSLR—the original Canon Rebel—and that slowly sparked something deeper. Eventually, I met the person who became my first business partner, also a photographer. Together, we started our first photo agency (as a side project for me at the time). That’s when I realized this was something I truly wanted to pursue professionally. But I kept my feet on the ground. I knew I needed a day job while I gave it a real try. Then one day, everything clicked. A thought hit me hard and never left: “No matter how difficult it is, if I don’t try this as a career, I’ll regret it when I’m older.” That was the moment I made the jump.That was 16 years ago.
What inspires your creative process and the stories you tell through your work?
The pursuit of perfection—something that doesn’t truly exist—but the journey toward it is what lights the spark. My mind has a kind of OCD that’s always searching for the right angle, at the right moment, with the right light. It’s both a curse and a blessing. A curse because I see patterns everywhere; I constantly view life through a mental frame. Sometimes, even when I’m just observing something, I feel the need to physically move and find the "right" angle—just because. But it’s a blessing because when I channel that obsession into a photo I’m proud of, the sense of achievement is incredibly powerful.
What role does print play in your artistic expression?
I believe screens and immediacy have transformed photography—but not always for the better. While digital tools have certainly made some aspects more accessible, they’ve also diminished the full experience of the craft. There’s something irreplaceable about feeling the texture of quality paper, carefully choosing the right stock, and proofing your prints. A printed photograph invites you to slow down, to look deeper, to appreciate the details and the story behind it as it lives on a wall. That tactile, immersive experience is something every artist should know.
Why did you choose to print your work with Lux Photo Lab?
I’ve tried many print services, both online and in person, but it’s rare to find someone who truly cares about the entire process—especially when it comes to choosing the right surface for your work. I didn’t find that level of attention until I met Emilio. The care he puts into every piece shows a deep respect for the craft, and in doing so, he becomes part of it. Photographers need to understand that a great print has just as much impact on the final piece as the right lens or camera. It’s not just output—it’s part of the art.
Which Hahnemühle paper do you use for your prints, and what do you love about it?
My go-to is Baryta paper because of its texture. It’s the closest I’ve found to traditional darkroom print paper from the old days. I’ve used different papers depending on the project and its specific needs, but Baryta is always my first choice—it just feels timeless and true to the photographic process.
Can you describe the feeling of seeing your work printed at museum quality?
Seeing your work printed on museum-quality paper makes it come alive. It elevates the image, adds depth, and gives the piece the weight it deserves. It’s a powerful reminder of the value of your work—and a confirmation of your standards as a photographer. Choosing high-quality paper isn’t just a technical decision; it’s an act of respect for your art.
What themes or collections have you created using Lux Photo Lab prints?
I’ve printed black and white street photography, which is my main style. Using high-quality paper accentuates the timeless feeling of my classic black and white, old-style scenes of ordinary life.
How do collectors or clients respond to your printed artwork?
My clients don’t just connect with my vision of the world—they also value the permanence and quality of a well-crafted print. When I deliver a high-quality piece, they appreciate knowing they own something built to last. It becomes more than a photo; it becomes a piece they’re proud to display and preserve.
What advice would you give to artists who haven't yet experienced fine art printing?
You have to try it—but not with some cheap online service. Respect your art enough to see it printed at a quality that matches your craft. A lot of photographers overlook printing because they’ve only experienced low-end results. But printing your work at a high standard changes everything. Every photographer should go through this at least once—I’d bet 99.99% will want to keep doing it. It completely transforms how you see your own work.
Where can people view or purchase your work?
You can check out my work on my website: www.carlosrivera.mx, where I have a selection of pieces available for purchase. I also regularly show art in local galleries around Chicago. If you're interested in something specific, feel free to DM me on Instagram at @carlosrivera.mx I’m always happy to chat about what you're looking for.











